IMT CDL Ghaziabad Presents
AI-Driven Marketing Master Transform Your Marketing Skills with hands-on Use Cases.
Course Overview
Step into the future of marketing with this intensive hands-on workshop designed for professionals who want to leverage Generative AI tools to revolutionize their creative and strategic workflows.
From ChatGPT to Claude, Qwen, Canva, Gamma AI, Zapier — learn how to craft powerful prompts that drive marketing innovation, automation, and engagement across platforms.
Whether you’re a marketer, entrepreneur, or any other professional, this workshop will empower you to speak the language of AI — and make it work for you.
Program Duration :
5 Days Power Workshop |
2 Hours/Day
Delivery Mode :
Interactive, hands-on, instructor-led
online learning
Early Bird Offer:
₹1999 (till 15th Nov 2025)
Regular Offer:
1+1 @ ₹2999 (16th Nov Onwards 2025)
Alumni/Student Offer:
₹2499 (16th Nov onwards 2025)
Launch Date:
3rd November 2025
What You’ll Learn
Master Prompt Engineering Techniques
- Zero-shot, one-shot, and few-shot prompting
- Laddering and self-evaluation prompting
- Context priming for smarter AI responses
- Creating Chatbot and some more applications.
Transform Your Marketing Game Using AI-driven market research and audience segmentation
Hands-on Practice for Designing Campaigns Using AI Tools
Build automated chatbots that save time and boost ROI
Who Should Attend
Whether you’re a marketer, entrepreneur, consultant, or creative professional, this workshop equips you with the skills to think, create, and execute like an AI-powered strategist.
Marketing professionals
Entrepreneurs and founders
Educators and trainers
Creative professionals
Anyone eager to learn the use of AI for smarter marketing
Tools You’ll Master
ChatGPT – Content ideation & campaign generation
Claude – Strategic writing & analytical insights
Canva – Visual storytelling with AI design
Qwen – Localized, high-precision language prompting
Gamma AI – AI-powered presentations & storytelling
Zapier – Marketing automation through AI integration
Certification & Takeaways
IMT CDL Ghaziabad Certification
300+ domain-specific prompt templates
Workshop handouts & presentations
Live project portfolio for your professional growth
Course Structure
Duration :
5 Days Power Workshop | 2 Hours/Day
Mode :
Interactive, hands-on, instructor-led online learning
Day 1: AI for Marketers – Foundation & Creativity
Morning Session
- Introduction to AI & Generative AI
- Understanding Large Language Models (LLMs)
- “Clash of Titans” — Comparing ChatGPT, Claude, Qwen & Gamma AI
Afternoon Session
- Prompt frameworks: priming, laddering & zero/few-shot techniques
- Creative writing and campaign ideation through AI
- Hands-on Labs using ChatGPT, Canva & Gamma AI
- Mini Project: Build your first AI-assisted marketing concept
Day 2: Marketing Execution with Automation & Strategy
Morning Session
- Market research & competitive analysis through prompts
- Email campaign design and personalization with AI
Afternoon Session
- Multi-platform Social Media Marketing (LinkedIn, Meta, YouTube, WhatsApp)
- Using Zapier for AI workflow automation
- Capstone Project: Design a full AI-powered marketing campaign
Core Faculty
Contact us
Contact our admissions support team at
© 2025 All rights reserved